Hal Poret

Survey Research and Survey Consulting

Hal Poret

Corporate Market Research

  • Brand/Product Awareness Testing
  • Advertising/Copy Testing
  • Website Testing
  • Product Preference/Attribute Testing

Claims Substantiation

  • Taste Testing
  • Product Preference Testing
  • Opinion/Recommendation Claims

Legal Survey Research

Trademark/Trade Dress Surveys

  • Likelihood of Confusion
  • Secondary Meaning
  • Genericness/Distinctiveness
  • Likelihood of Dilution
  • Fame
  • Strength of Mark

False Advertising Surveys

  • Advertising Perception
  • Materiality
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Other Legal-Related Surveys

  • Class Action
  • Patent
  • Design Patent
  • Copyright
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